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Brand references and image guidelines

Helps ensure AI generated images are on-brand and consistent

Reference photos are examples of your real crew, trucks, and work that the AI can uses when it generates images of your business. You can add or edit them in Design > Images of the website editor.

Add your reference photos

Two categories are built in: Team, for your crew in branded uniforms, and Truck, for your branded service vehicles. You can add images to these categories. Or add your own categories for anything else with a look the AI should learn. Give it a name and a short description of what the photos show.

How references are used

When the AI generates an image that involves your business — a crew at work, a truck in a driveway — it draws on the matching reference photos, so uniforms, logos, and vehicles come out looking like yours. Prompt ideas in the image chat also lean on them. See Generating images.

Set your image guidelines

Image guidelines is a short document that sets the look of the images the AI suggests and generates — the lighting, settings, and subjects that fit your brand.

It's also a good place to add context about things the AI tends to get wrong on its own, like the equipment your crews actually use, how many people show up on a job, what houses look like in your area, etc. Edit it yourself, or ask the agent.

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